Whether it’s fictional or non-fiction, it cleverly assesses the reader’s needs and finds a way to meet those needs, to create a connection and form a bond.
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Just like the lyrics of a well-written love ballad seem as if they’ve been written for each listener, personally; the reader feels courted.
And here’s the bonus to those who are able to deliver: readers who are kept stimulated and satisfied are more likely to enjoy a long-term relationship with you, even when others are “whispering in their ears.”
As a multi-genre writer, and relationship columnist, I’ll share a few insider’s tips to help you to keep your readers faithful and starry-eyed, way past the honeymoon stage.
Know your target audience.
It’s impossible to please everybody simultaneously. Success comes as a result of defining just who your “intended” is. Men or women? Stay at home moms or career women and entrepreneurs? Are they generation X, or baby boomers? The clearer you are, the more refined you become in your approach, and the more skilled you can become in choosing the right language, tone, and references for their tastes and interests.
Know your strengths.
Is it your sensitivity? Your attention to detail? Your characterization? Your charismatic nature? Your diverse background? Not being aware of this can prove to be counter-productive and anti-climatic.
Remember that first impressions are important.
“Have them at hello” with strong opening lines, compelling titles, and steamy dialogue.
With today’s busy reader, a connection has to be made rather quickly, in order to hold their attention and maintain their interest.
Pace yourself properly.
Build momentum. Create intrigue. Don’t give away too much too soon. Don’t drag on too long. Satisfy, but keeping them wanting more. This is no time for a “quickie”. J
Appeal to the senses.
Find ways to make their experience more pleasurable by tapping into the sense of touch, taste, smell, sight, and sound. What does the main character’s body smell like? How does the bedroom look in the opening scene? These are things to consider and incorporate.
Remember to make the time that your words spend before readers count. Keep their needs ever-present, and write from the heart.
And in so doing, they’ll pay you back with long-term loyalty and a “fulfilling” writing career that would rival your favorite romance novel.
Jennifer--We writers definitely want to seduce the reader from the beginning, give them what they want, and leave them satisfied.
ReplyDeleteGreat post, and simple little mantras that I need to keep in mind.
(I had better stop before this comment veers off into a whole 'nother direction. ;)
These are important points, and ones all writers need to regularly review. Good post, Jennifer!
ReplyDeleteLoved the post, Jennifer. "Pace yourself properly" is the one that troubles me the most. I really do not know when to stop! Great tips. Thanks!
ReplyDeleteThanks, Sioux. I'm happy that you were able to "stay on page" with this. :-)
ReplyDeleteKaren,
ReplyDeleteGlad you enjoyed this. I appreciate the feedback.
Once again, your key points are helpful, motivational and sensational. Targeting busy readers IS a technique.
ReplyDeleteThanks, Shilpa. My pleasure. Knowing when to "exit" increases the likelihood that readers will return. :-)
ReplyDeleteLinda,
ReplyDeleteMuch appreciation for weighing in on this topic.
Thanks for the compliment as well. :-)
I like your tip to make sure we have readers "at hello" with intriguing opening lines and titles. That's what makes people want to keep reading!
ReplyDeleteGreat, straight-forward tips applicable to any genre. Thanks for posting!
Thanks, Janette. First impressions are indeed important. :-)
ReplyDelete